It is all about you.

 
 
 
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Real Estate Marketing

Your voice, your brand, your success. In person or online, the connection you make with your clients is unique to you. We personalize your marketing so well you won’t remember you didn’t do it yourself!

 
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Plan for success

“A goal without a plan is just a wish.” ― Antoine de Saint-Exupéry, writer and pioneering aviator.

Your goals for success may be grand, but planning them in steps with clear directives make them achievable. We are here to help you craft a plan that encompasses your marketing needs, and we’ll help implement those plans, while you do what you do best - work with your real estate clients. Your strategic marketing plan includes:

  • Editorial and promotion schedules across all communication platforms

  • Online and print collateral needs, plus advertising plan

  • Communication and drip campaign planning and setup

  • Farming and direct mail creation and scheduling

  • Event and cause marketing

 

Stay informed for your buyers

We know that you work hard for your buyers to help them find the perfect home. Sign up for our Realtor-to-Realtor e-news, and hear about new listings and price changes directly in your in box. 

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Real Estate Websites: Shine Online

Pro Package - starting at $1250

Pro Package - starting at $1250

Make a Statement

Expand on your knowledge of real estate, the local lifestyle, and your brand with a blog and more. Pages include:

  • Home

  • MLS Property Search

  • Testimonials

  • Featured property landing pages

  • Blog page

Power Package - starting at $2500

Power Package - starting at $2500

CONTENT IS KING

Your site is built for growth from the start with multi-layered content ensuring your visitors need to look no further. Pages include:

  • Home

  • MLS Property Search

  • Testimonials

  • Featured property landing pages

  • Lifestyle and communities

  • Blog page

Premier Package - starting at $4500

Premier Package - starting at $4500

Bold Beauty

Picture a page for every listing, and fresh content to keep your viewers engaged. Pages include:

  • Home

  • MLS Property Search

  • Testimonials

  • Featured properties/listings

  • Property landing page for active listings

  • Neighborhoods and lifestyle

  • Blog page

The basic: Sometimes you simply need a page, a place to start, and a place to grow. We offer a one-page site - with property search - starting at just $550. Visit sample site.

Website Add-ons and Updates.

  • Specific prices vary depending on website and frequency - there is an additional 3rd party cost if incorporating MLS IDX into your site. If you are linking to ticket sales or donation sites, that would not be additional unless you host those functions on your site.

  • Connect an email signup form that links to your email service

  • Once a month or four times a month blog writing and posting

  • Add testimonials regularly, and update as needed

Third Party Costs for Getting and Maintaining a Website

  • Your domain (yourname.com) can be purchased through many vendors, like Google, GoDaddy and Squarespace, and annual prices start at about $15 per year. Learn more

  • Your website will need to be hosted online once it's built. This starts at about $200 per year, also through hosting platforms like Go Daddy and Squarespace. Learn more

  • MLS IDX feeds run from about $50 per month to $200 per month.

  • We will build your site in a platform you prefer (though we have recommendations based on our expertise) should you prefer to maintain it once it’s complete and your cost will depend on the complexity and amount of content. Learn more

  • A branded MLS search that provides a Facebook tab is perfect for the Pro or Premiere package and starts at $160 per year.

Already have a website?

Many clients have purchased a website that is altogether disappointing, simply needs refreshing, poorly built, or too generic.

We are here to help. Based on how much work needs to be done to give you a site that you are proud to show off and customized for you, our prices run anywhere from $700-$1200. Just need maintenance? We’ve got you covered there too. We work in several programs, including Wordpress, Squarespace, Strikingly, GoDaddy, etc., and have packages that are monthly, annually, and as needed.

Social Media Management

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Busy? We've got it. Get 3 posts per week on as many as 3 social media platforms depending on your needs and participation level. Prices start at just $150 per month, and we will customize for you. Florid’sa west coast is all about the lifestyle - we know it and will showcase it for you along with just listed, newly priced, and sold posts - all with your images and branding. Links, hashtags and boosting will help you stay engaged with old and new fans and friends. We will also teach you how to do it yourself if you prefer.

Custom Charts & Infographics - Bite-sized bits of info 

In addition to creating a monthly report graphics for your industry’s reports, you may want to have a gorgeous graphic that shows other growth, or business data that is too bulky or complex to share as-is. We love the challenge. The cost is based on how much information we need to transform and how long it will take for the first one - ongoing updates costs will reflect the value of saved time.

Logos & Branding

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Property Brochures & Postcards

This is a sample of an 11x17 brochure folded vertically; cover, inside spread, and back.

This is a sample of an 11x17 brochure folded horizontally; cover, inside top, bottom, and back.

Postcards can be customized so you and your brand are showcased in various sizes: 4x6, 5x7, 5.5x11, and 8.5x11

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Property Prose & Blogs

MLS descriptions, blogs, collateral content - you've found a team of people who love to write. 

A visit to your property and an inviting description is $175. Blog articles are $100 each, and we will post and share them on social media for you. You can have as many as 4 per month - on a wide variety of topics - your choice and your voice.

 

Are you ready?

Let’s Talk

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